2021 Agenda

*All times are in Eastern US time zone


View Sessions On Demand

11:00 am
How to Attract Investment & Approach a Fundraise
If you’re looking for investment to take your business to the next phase of growth, it’s essential to have a coherent strategy for fundraising. Our panelists will discuss how to incorporate feedback into your business plan/investor desks to reposition aspects of your business as well as taking the time to look at each angel syndicate and VC’s investment criteria and whether you’re a good potential fit. It’s all about finding investors that you would most like to work with or think are the best fit.
12:00 pm
6 Tips to Scale from Founder-Led Sales to Fully Operational Sales Machine
1) Why founders should be their first salesperson 2) How to close your first 5 customers 3) How to set up your sales incentives 4) What to look for in your first sales hire 5 ) How to set your sales team up for success 6) How to operationalize, scale and future-proof your sales processes
1:00 pm
“I Wish I’d Known This Earlier”: Alternative Sources of Fundraising
Venture capital isn’t the only option for startups. Not only are there more financing options available than ever to startups, but alternative funding sources are now also allowing Founders to leverage more broadly defined assets. These market shifts are helping startups to become increasingly agile in early growth periods.
2:00 pm
Startup to Scale-Up: Finding Your Roadmap
What does it take to raise a company from start-up to scale-up? Start-ups need a strategic roadmap to achieve scale-up success including which growth markets to target first. Growth strategy may depend as much on market maturity, regulatory regimes, and the presence or absence of competitors as on geographic proximity, common language, or cultures. So where do you start and what does success look like?
3:00 pm
Pitch Competition: Presented by SaaSOptics
The top 12 startups selected will present their 3-minute pitch live to our panel of judges. The top three finalists and overall winner will be announced at the end after judges deliberation. – 1st Place Prize: $1,000 SwagUp Gift Certificate & Free booth at Ascent 2022 In-Person Conference – 2nd Place Prize: $400 SwagUp Gift Certificate & 10 free tickets to Ascent Annual 2022 – 3rd Place Prize: $200 SwagUp Gift Certificate & 5 free tickets to Ascent Annual 2022
5:00 pm
1-on-1 video networking between investors and founders!


Waseem Daher

CEO & Co-Founder

Edith Yeung

General Partner

Juan Scarlett

Managing Director

Vishal Sunak

Co-Founder & CEO

Renee Neimi

Chloe Stewart

Jon Cochrane

Director of Product

Sophie Mekjian

Account Executive

Nick Larson

General Partner

Michael Dermer

Author & Founder

Hillary Lovric

VP Marketing

Bryan Rosenblatt

Terry Choi

Partner, Investment Principal

Attendee Profile

Titles: Founder, Co-Founder, C-Level, Partner, Venture Partner, General Partner

Funding Stage: Seed to Series A

Sector*: SaaS/Software/Technology

Geo: US Only

*We anticipate a high percentage of attendance from the SaaS/Software/Technology sector, but qualified attendees from all sectors will be invited to attend.


Interested in learning about sponsorship options for our Startups event (and more)? Check out the sponsorship page for details and schedule a time to discuss with our team.

Sponsorship Opportunities

Promotional Partners

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