5 ways CPQ helps enterprises capitalize on B2B commerce changes - Ascent Conference
Revenue Leadership

5 ways CPQ helps enterprises capitalize on B2B commerce changes

B2B commerce has evolved rapidly over the past few years, from shifting customer expectations to growing business goals. This has led to big challenges, but it also creates unique opportunities. Continued success amid these changing conditions requires smart strategy adjustments — which is why CPQ matters for enterprise businesses today. This webinar will cover:

  • How to facilitate omnichannel selling through digital commerce
  • The importance of streamlined configurability to enable solution selling
  • An approach to integrating the quote-to-cash process and why this is crucial
  • How to create data consistency and reliability between multiple systems
  • Tactics to connect the customer experience while reducing risk and costs


Rod Martinez
Senior Manager, Product Marketing - CPQ
Matthew van der Heijden
Principal Sales Engineer

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