Creating Favorite Content: Stealable Ideas For Better Video Marketing
For many marketing teams in the digital-first world, video has crossed over from nice-to-have to must-have content status. But just having video content isn’t enough. With so much information available online, it also needs to stand out and be hyper-relevant if you’re going to grab and hold your buyers’ attention…and keep them from checking out the competition.
Join Marcy Dobozy, VP of Marketing at Vidyard to learn how to create a video-first content experience that will keep your audience engaged at every stage of the buyers’ journey.
At the end of this session you will be able to:
– Identify what types of videos your buyers want to see at each stage of their journey
– Embrace bolder video content to keep your audience engaged and entertained
– Understand the basics of video analytics to make informed decisions
Other Videos From This Event
How CMOs at Growing B2B Companies Are Leveraging Data to Scale: And how you can and should be as well
Total Experience: The Hidden Connection Between Company Culture and World-Class Customer Experiences
Positioning for Success: How Effective Positioning Drives Differentiation and Simplifies Marketing Execution
The Five Must-Have Tactics to Build Qualified Opportunity Pipeline, from Revenue Leadership Veterans
Strategies for Adding Value: How Ramp’s Early Adoption of Stablecoins Increased their Corporate Treasury Returns
Welcome to the Pipeline Cloud: 5 key pillars that are guaranteed to generate more pipeline for modern revenue teams
5 Insights on How to Scale Your FinOps Tech Stack: Learnings from The SaaS CFO and 240+ Conversations with your Peers
The Evolution of DDoS Extortion: The Ramifications of the Latest Geo-Political Event Attackers on your Security Postures