How to Define your PR strategy in a High Growth Organization
Every SaaS company knows that PR is an important vehicle to helping build brand recognition and thought leadership, especially through rapid growth. But how do you go about creating your strategy? What does a cohesive thought leadership narrative look like? And how can you make news when there is no news? This roundtable discussion will give you fundamental things to consider when building out your PR strategy, and provide an open discussion forum to share best practices, challenges and learn from other SaaS leaders.
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