Why 1:1 video for SaaS sales is a must - Ascent Conference

Why 1:1 video for SaaS sales is a must

Ask any salesperson and they’re sure to tell you that getting a prospect’s attention and building trust is one of the biggest hurdles to closing more sales.

The great thing about personalized video, however, is that it accomplishes both.

Businesses that use personalized video in their sales process see on average a 70% increase in open, click-through, and response rates.

The important part is understanding when to use personalized video and whom to target so we gain a competitive edge.

In this roundtable, let’s discuss how we can use video to streamline our sales process and outreach.


Speakers

Zach Basner
Digital Sales & Marketing Coach
IMPACT Plus

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